Ten LIVE Commandments
wll Ten LIVE commandments!
Follow these rules, you'll have mad đź’Ž to shake up
Ready, Set, LIVE!
Consistently, Consistent, Consistency
Keep it NBC
What the Hook Gon' Be?
Tap Tap for what
Play Pong
Be Specific
Money Makes Money
Spread LOVE
All Eyes on WE!
-----------------------------------
Ready, Set LIVE
Hit the ground running. No warm-ups. No waiting.
đź’Ž Start before you hit the LIVE button, be mid-sentence, mid-action, mid-energy
đź’Ž Open with your most engaging moment, not an introduction
💎 The first 1–2 minutes can determine your entire LIVE’s reach
đź’Ž TikTok tests you with ~200 viewers, your job is to convert as many as possible
đź’Ž Think jumping into a moving train or double dutch, you jump in hot or you miss it
Consistently. Consistent. Consistency.
Consistency builds trust — with people and the algorithm.
đź’Ž Go LIVE at predictable times so people know when to find you
💎 Show TikTok you’re reliable and worth investing impressions in
đź’Ž Consistency is frequency and timing
💎 Don’t disappear, platforms don’t reward creators who vanish
đź’Ž Consistency also means constant improvement, not repeating the same LIVE forever
Keep It NBC
Daytime-TV friendly and show-based.
đź’Ž Limit profanity and risky language, especially when starting out
đź’Ž A wider net = more impressions and fewer restrictions
đź’Ž Treat your LIVE like a TV show, not a casual hang
đź’Ž Have structure, segments, and moments people look forward to
đź’Ž Be the show people know shows up at the same time every day
đź’Ž Create short video content to tease and promote your LIVE, these are your commercials
What the Hook Gon’ Be?
If they don’t stop, nothing else matters.
đź’Ž Always know why someone should stop scrolling
đź’Ž Your hook should be clear within seconds
đź’Ž Say it, repeat it, and refine it throughout the LIVE
đź’Ž Test new hooks based on audience reaction
💎 You are competing with the best content on the platform — stand out fast
Tap Tap… For What?
Direction creates action.
đź’Ž Never ask for taps, likes, or gifts without purpose
đź’Ž Tell viewers what happens when a goal is hit
đź’Ž Clear goal + clear reward = higher engagement
💎 Make the audience feel like they’re unlocking something together
đź’Ž Ambiguity kills motivation, clarity fuels it
Play Pong
Engagement is a conversation, not a monologue.
đź’Ž Comments drive visibility more than almost anything
đź’Ž 50 people commenting once beats 1 person commenting 50 times
đź’Ž Ask open-ended questions, not yes/no questions
đź’Ž Respond, react, follow up, back and forth like ping-pong
đź’Ž Keep the chat moving at all times
Be Specific
Specificity trains the algorithm and the audience.
đź’Ž Say exactly what this LIVE is about, often
đź’Ž Your words act like audio hashtags
đź’Ž The more specific you are, the better the traffic TikTok sends
đź’Ž Use oddly specific numbers to spark curiosity
💎 Tell viewers what’s happening and when it’s happening
Money Makes Money
This is a partnership with the platform.
đź’Ž TikTok rewards creators who help TikTok win
💎 Keep people on the platform, don’t redirect elsewhere
đź’Ž Entertainment + retention = more impressions
đź’Ž More impressions = more earnings
đź’Ž Help TikTok make money, and TikTok helps you make money
Spread LOVE
Energy is contagious.
đź’Ž High energy, smiles, and positivity pull people in
đź’Ž Acknowledge your supporters consistently
đź’Ž Reward loyalty with attention and appreciation
đź’Ž Support other creators, it comes back around
đź’Ž Community grows faster when love flows both ways
All Eyes on WE
Community first. Always.
💎 Use “we,” not “I” , inclusion builds belonging
💎 The LIVE is something we’re doing together
đź’Ž Shift focus from yourself to the community
💎 Maintain eye contact with the camera, that’s the bond
đź’Ž WE is how teams grow, communities stick, and LIVEs scale
Comments